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Inter AI Wrapped is here — more personal, more shareable, and unmistakably you. Relive the matches, moments, and stats that defined your season. Weekly, monthly, and annually.
Your Season,
Your Story
Inter AI Wrapped transforms a season of Opta data into a bold, dynamic visual story — built for your phone, designed to share. A "Wrapped Feed" of story-like cards with interactive mini-apps, quizzes, predictions, and shareable stat cards.
Hook → Build → Peak → Identity → Share
Every Wrapped story follows a consistent narrative structure. It opens with a personal anchor (your first match, your week's highlight), builds through escalating insights, hits an emotional peak (best moment, biggest stat), resolves into an identity assignment (badge, archetype), and closes with a frictionless share CTA.
Six Card Types Power Every Story
Auto-Generated Content at Scale
Season Recap
Timeline infographic of key matches/goals with computed statistics from Opta event data.
Player Highlight
Auto-generated video from Opta Vision with player's top plays overlaid with stat captions.
Team Formation
Season's most-used lineup with player headshots and stats from Opta Graphics templates.
Fan Spotlight
Shareable image with fan rank and club logo, framed in club colours — identity-first.
Prediction Puzzle
Interactive card for predicting future stats — powered by Opta Predictions AI models.
Milestones
"You were at 2 of the 3 Derby games" — personal achievements with percentile context.
Onboarding to Sharing
Account login via club ID or social auth. Year-range selection for season scope. Tutorial tours for first-time users. Onboarding quiz (favourite team, players) to personalise initial cards. A recommendation engine determines card order based on team loyalty, engagement, and preferences.
Share flow: Tap share → auto-format detects platform → native OS share sheet → deep link with attribution → social post on IG/TikTok/X. Every card has a persistent URL and social preview meta-tags.
Integrated analytics track every click and share for A/B testing — card order, CTA wording, gamification elements, and visual styles are all testable.
Wrapped
Never Stops
Not once a year. Every week, every month, every season. Three cadences plus a mid-season Mini Wrapped keep you connected to your football identity year-round.
⚡ Matchweek Pulse
Drops every Monday at 10:00 UTC. 5–8 swipeable cards covering matches followed, top moments (AI-selected from xG swing data), prediction accuracy, stat of the week, and weekly badge.
Fan: Matches tracked, goals witnessed, community benchmarking ("more than 89% of fans"), prediction streak, weekly badge unlock.
Player: Private snapshot — minutes, key actions, advanced metrics (xG/90, pressures), positional heatmap. Public highlight card with permission controls.
Club: Engagement KPIs, content interaction spikes, fan growth, sentiment shift, auto-generated Player of the Week card.
📊 Month in Review
Published 1st of each month. 8–12 cards introducing deeper trend analysis, longer narrative arcs, and richer interactive elements.
Fan: Engagement calendar heatmap, favourite team form tracker with rolling xG, monthly awards (Fan MVP, Best Predictor, Rising Star), global peer comparison ("Top 5% of PL fans").
Player: 4-week form curve, rolling averages (xG/90, progressive passes/90), physical load tracking (distance, sprints), radar vs positional peers, AI-identified turning points.
Club: Tactical evolution (formation shifts, pressing triggers), player contribution matrix, injury timeline, fan engagement trends, breakout player spotlight.
🏆 Season Wrapped
The flagship cultural moment — launched within 48 hours of the final matchday. 15–20 premium story cards, interactive web experience, auto-generated social share kits.
Fan: Opening ("Your Season Started Here") → By the Numbers → Top 5 Moments → Identity Badge ("You Are…") → Wrapped Card. Full AI narrative arcs across 15–20 cards.
Player: Full season arc with annotated peaks/dips, signature stats with percentile rankings vs top 5 European leagues, aggregate heatmaps, data-driven accolades. Private deck + public reel.
Club: Team identity metrics (tempo, directness, press intensity as "club fingerprint"), AI season narrative with chapters, squad spotlight, full fan engagement report.
Campaign target: >50% fanbase engaged, >100M social impressions in first week, 10× normal DAU spike.
Side by Side
| Dimension | ⚡ Weekly | 📊 Monthly | 🏆 Annual |
|---|---|---|---|
| Cadence | Every Monday | 1st of month | End of season |
| Fan Cards | 5–8 | 8–12 | 15–20 |
| Completion | ~45s | ~2 min | ~4 min |
| AI Narrative | Short copy | Medium arcs | Full story |
| Share Assets | 1–2 cards | 3–4 cards | 8+ full kit |
| Player Deck | Snapshot | Report | Full retrospective |
| Club Deck | KPI pulse | Monthly review | Season brand asset |
What Kind of
Fan Are You?
Based on how you engage — leagues followed, stats explored, matches tracked — Wrapped assigns you a fan identity badge and places you in a fan "club." Collect badges. Challenge friends. Climb leaderboards.
Four Identity Badges
The Tactician
xG charts, pressing data, formation deep dives. Stats are your language. You engage with advanced analytics more than 95% of fans.
The Loyalist
Never missed a match. Rain or shine, early kick-off or midnight — your team comes first, always.
The Globe-Trotter
Five leagues, three continents, zero sleep schedule. You follow the beautiful game everywhere.
The Oracle
Predictions are your superpower. You called the upset, the scoreline, the red card. Top 5% accuracy.
Badges, Streaks & Leaderboards
Every interaction earns progress. Badges accumulate in your trophy cabinet year after year. Weekly badges ("Early Bird", "Analyst"), monthly awards (Fan MVP, Best Predictor), and annual archetypes stack into a persistent identity.
Badge Collection
Weekly, monthly, and annual badges accumulate in a persistent trophy cabinet. Each has unique artwork and supporting data.
Prediction Streaks
Consecutive correct predictions earn streak multipliers. Break into the top 100 and earn exclusive "Oracle" status.
Global Leaderboards
Club-specific and global rankings by engagement, prediction accuracy, and content interaction. Updated weekly.
Interactive Quizzes
Guess your top player, predict match outcomes, identify formations — all powered by Opta data for accuracy.
Built for Social Spread
Referral contests: "Invite 5 friends to view their stats to win tickets." Public leaderboards stir competition. Percentile stats ("Top 10% of fans") tap into fan pride. Challenge loops ("challenge your friends with your stats") create direct viral chains.
Every badge and ranking is a pre-formatted share card — optimised for Instagram Stories, TikTok, X, and Threads. One tap from seeing your data to posting it everywhere.
Spotify Wrapped's share mechanics drive 500M+ social shares annually. InterAI Wrapped applies the same principles — every card is an identity statement fans want to broadcast.
Loyalty Tiers & Style Groups
Beyond archetypes, fans are segmented into loyalty tiers based on engagement depth. Clubs can define custom fan groups. This powers targeted content delivery — casual fans get lighter stories, superfans get deep-dive analytics.
Fan segments also drive club revenue: tier-specific CTAs (ticket renewals for top fans, membership upgrades for mid-tier), targeted sponsor content by segment, and community features (group leaderboards, fan club competitions).
Built for the
Football Industry
A data intelligence platform for players, clubs, agents, sponsors, leagues, and content partners — delivering performance analytics, fan engagement insights, and brand-ready assets at scale.
Six Industry Personas
Players
Private dashboards: minutes, goals/assists, heatmaps, speed trends, positional comparisons. Custom highlight videos via Opta Graphics. Social cards with permission controls.
Clubs & Federations
Management portal for content configuration, branding, scheduling, and sponsor integration. Aggregated fan engagement dashboards. Ticket renewal CTAs.
Agents
Data-backed player portfolios for transfer windows. Season Wrapped becomes the definitive negotiation asset. Exportable analytics for coaching staff.
Sponsors & Brands
Logo placement on every card. Sponsored story interstitials with CTAs. Branded prediction widgets. Interactive features for betting partners.
Leagues & Federations
White-label the full Wrapped experience. Custom data, distribution channels, and creative via API. Tiered subscriptions by fanbase size.
Content Partners
OptaAI Studio generates graphics, GIFs, videos. NLG produces match recaps and player bios. Human editing layer for high-profile content.
Five Revenue Streams
Licensing & Subscriptions
Leagues and clubs pay tiered subscriptions — scaled by fanbase size, league coverage, and feature depth. Enterprise access for full platform and API.
Advertising & Sponsorship
Built-in ads in story sequences via Opta Stories inventory. Branded content segments. eSports, betting, and commercial partner activations.
Premium Features
Deep-dive analytics, exclusive archival video, advanced player comparisons. Paid by fans individually or through club membership tiers.
Data & Insights Sales
Aggregated, anonymised trends sold to sponsors, analysts, research institutions, and media organisations.
Affiliate & Commerce
Merchandise and ticket purchase links embedded in CTA cards. Seamless conversion from engagement to commissioned revenue.
Brand & Sponsor Suite
All graphic templates support logos and club colours. Shareable cards display sponsor logos on frames. Story sequences include sponsored interstitials. Premium sponsor access: Branded Predict-a-Result widgets, live probability displays for betting partners.
Annual Campaign Playbook
Pre-season: Data audit, user signup notifications, club branding configuration. Regular season: Monthly "Top Plays" highlights, fan challenges, weekly Wrapped drops. Mid-season: Mini Wrapped teaser, stadium activations.
Post-season (within 48h): App takeover, push notifications, email blasts, social embargo lift, branded hashtag. Daily reveals. Post-launch: Evergreen content, social ads, retention campaigns.
Distribution: Official club/player social accounts, #InterAIWrapped hashtag, native in-app sharing (X, IG, WhatsApp), app push/email, club websites, viral referral contests.
Capabilities by Persona
| Feature | Fans | Players | Clubs |
|---|---|---|---|
| Year-in-Review | Interactive story with badges | Performance summary | Team recap |
| Social Sharing | Pre-made cards for IG/X/WA | Exportable stat cards | Club-branded posts |
| Gamification | Quizzes, polls, predictions | — | Fan interaction add-ons |
| Leaderboards | Global & club-specific | Position-specific | Contest & renewal |
| Real-time Alerts | Push during matches | Milestone alerts | Matchday wrap-ups |
| Privacy | GDPR opt-out | Consent controls | Metric publishing |
| Monetisation | Free + premium | Free / contract | Subs + sponsors |
The World's Best
Football Data
Every card, insight, and narrative is grounded in Stats Perform's Opta dataset — the gold standard trusted by 500+ clubs worldwide. Six data layers, AI content generation, and enterprise-grade infrastructure.
Opta Data at Scale
Six Data Layers
| Source | Coverage | Delivery | Powers |
|---|---|---|---|
| Opta Event Feeds | Official match stats worldwide | REST API / Push | Goals, assists, standings |
| Opta Vision Tracking | Camera-based XY for 22 players | REST API / Files | Speed, distance, pressure |
| Opta Predictions | Match outcome AI models | API / Widgets | Win probabilities, xG |
| Opta Points | Unified player ratings | API / Real-time | Performance scores |
| Internal User Data | Profiles, logs, ticketing | Secure DB | Personalisation |
| External Context | Weather, TV, social | Third-party APIs | Enriched insights |
Auto-Generated at Scale
All visuals via OptaAI Studio + Opta Graphics — fully branded templates with live data fields. Formats: stills, GIFs, short videos, full-screen Opta Stories with sponsor hooks.
Narrative NLG: StatsPerform's generative engine produces match recaps, player bios, localised narratives, and quiz copy. Human editing layer for high-profile content. All assets cached on CDN with deep-link URLs.
Technical Pipeline
Infrastructure: AWS/Azure with auto-scaling. Sub-second latency via push feeds. Kafka streaming. OAuth2/SAML auth. HTTPS + API keys. Role-based access. Encryption at rest/in transit. CI/CD, feature flags.
API Reference
Your Data. Your Control.
Opt-in consent for all personalised data. Private sessions and medical info excluded. Players review published stats. GDPR compliant. Role-based access, encryption, content approvals via club admins, data deletion built into settings.
Your Wrapped.
In Your Pocket.
Inter AI Wrapped lives on your phone. Tap through stories, share cards, climb leaderboards — all from a native mobile experience built for the way fans actually consume football.
Available on iOS & Android
Mobile App (Primary)
Story-driven UI with tap-through slides. Deep linking for sharing. Fan profile with trophy cabinet. Push notifications for Wrapped drops. Offline card viewing.
Web Portal
Fully responsive web experience. Interactive graphics, global comparison pages. Embed widgets for club sites and partner platforms.
Social Integration
Auto-generated cards optimised for Instagram Stories/Reels, TikTok, X/Threads, WhatsApp. One-tap sharing with deep links.
Platform Embeds
Dashboards and widgets for club sites. CTA prompts ("View your Wrapped"). SDK for partner app integration.
Every Feature. Free.
Get Inter AI Now
Free for fans. Always. Open your personalised Wrapped — weekly, monthly, every season.
Pro & Enterprise Tiers
Free (Fans)
All Wrapped cycles, predictions, badges, leaderboards, social sharing. Everything fans need — forever free.
Pro ($49/mo)
For players, agents, small clubs. Private analytics, advanced metrics, heatmaps, AI narratives, exportable PDFs.
Enterprise (Custom)
Clubs, leagues, federations. White-label, full API, custom integrations, fan dashboards, SLA, dedicated support.
Inter AI Wrapped Docs
Complete product documentation — vision, features, data architecture, API reference, monetisation, campaign strategy, and roadmap.
Product Vision & Objectives
Inter AI Wrapped transforms raw sports data into personalised stories that deepen fan and player loyalty. Its vision: make each fan feel like a "superfan" by spotlighting their unique relationship with the team. For clubs, it strengthens the fan brand and boosts revenue. For players, shareable career highlights and self-branding tools.
All content anchored in StatsPerform's data assets and AI: event feeds, tracking, advanced metrics (xG, possession value), Opta predictions, and live Opta Points. Meeting fans' demand for dynamic, personalised digital content — 65–90% of sports fans demand personalised recaps.
Spotify Wrapped 2025 reached 200M users and 500M shares. NFL and NHL teams have seen season-ticket renewal lifts and viral share spikes using "Wrapped"-style recaps.
User Personas & Journeys
Fans: Personalised stats and social bragging. "Games you watched: 12 (top 5% of fans)", leaderboards, quizzes, badges. Engagement hooks and social loops encourage virality.
Players: Private dashboard with minutes, goals/assists, heatmaps, speed trends, positional comparisons. Custom highlight videos via Opta Graphics. Opt-in leaderboards with privacy controls.
Clubs: Management portal for content configuration, branding, scheduling, sponsor integration. Aggregated fan engagement dashboards. Ticket renewal CTAs and community features.
Feature Matrix
| Feature | Fans | Players | Clubs |
|---|---|---|---|
| Year-in-Review | Interactive story feed with stats, milestones, badges | Performance summary (goals, xG, pace) | Team recap, standings, top players |
| Social Sharing | Pre-made cards for IG, X, WhatsApp | Exportable stat cards & clips | Club-branded posts |
| Gamification | Quizzes, polls, predictions | — | Fan interaction add-ons |
| Fan Clubs | Loyalty tiers & style groups | — | Define groups & cohorts |
| Leaderboards | Global & club-specific | Position-specific | Contest & renewal boards |
| Real-time Alerts | Push during matches | Milestone alerts | Matchday wrap-ups |
| Exclusive Content | Interviews, behind-the-scenes | Coaching feedback | Sponsor/partner content |
| Privacy | GDPR opt-out | Consent controls | Metric publishing controls |
| Monetisation | Free + premium | Free / contract | Subs, sponsors, dashboards |
Cycle Comparison
| Dimension | ⚡ Weekly | 📊 Monthly | 🏆 Annual |
|---|---|---|---|
| Cadence | Every Monday | 1st of month | End of season |
| Fan Cards | 5–8 | 8–12 | 15–20 |
| Completion | ~45s | ~2 min | ~4 min |
| AI Narrative | Short copy | Medium | Full story arcs |
| Share Assets | 1–2 | 3–4 | 8+ full kit |
| Player Deck | Snapshot | Report | Full retrospective |
| Club Deck | KPI pulse | Monthly review | Season brand asset |
Story Flow & Recommendation
Story flow: Hook → Build → Peak → Identity → Share. Every story opens with a personal anchor, builds through insights, hits an emotional peak, resolves into an identity badge, closes with frictionless share CTA.
Key flows: Login (club ID / social auth), year-range selection, tutorial tours, share prompts. New users get onboarding quiz. Recommendation engine determines card order. Integrated analytics for A/B testing.
Story Templates
Season Recap: Timeline infographic of key matches with computed stats. Player Highlight: Auto-generated video from Opta Vision with stat overlays. Team Formation: Most-used lineup with headshots. Fan Spotlight: Shareable image with rank and club branding. Prediction Puzzle: Interactive card powered by Opta Predictions. Milestones: "You were at 2 of the 3 Derby games" personalisation.
Badges, Clubs & Leaderboards
Fans assigned to fan "clubs" (loyalty tiers or style groups). Badges accumulate in trophy cabinet. Quizzes (guess top player), polls, prediction games with streak rewards. Viral mechanics: Referral contests, public leaderboards, percentile rankings ("Top 10% of fans"), challenge loops.
Data Sources & Costs
| Source | Coverage | Delivery | Use Case | Cost |
|---|---|---|---|---|
| Opta Event Feeds | Official match stats (worldwide) | REST API / Push | Goals, assists, standings | High |
| Opta Vision | Camera-based tracking | REST API / Files | Speed, distance, pressure | Very High |
| Opta Predictions | Match outcome models | API / Widgets | Win probabilities, xG | High |
| Opta Points | Unified ratings | API / Real-time | Performance scores | Medium |
| Internal User Data | Profiles, logs, ticketing | Secure DB | Personalisation | Low |
| External Context | Weather, TV ratings | Third-party APIs | Enrich insights | Medium |
Auto-Generated at Scale
All visuals via OptaAI Studio + Opta Graphics — branded templates with live data. Formats: stills, GIFs, short videos, full-screen Opta Stories with sponsor hooks. Narrative NLG produces match recaps, player bios, localised copy. Human editing layer for high-profile content. Assets cached on CDN with deep-link URLs.
Technical Architecture
Infra: AWS/Azure with auto-scaling. Sub-second latency via push feeds. Kafka streaming. OAuth2/SAML auth. HTTPS + API keys. Role-based access. Encryption at rest/in transit. CI/CD, feature flags, intrusion detection.
API Reference
Brand & Sponsor Integration
All templates support logos and colours. Shareable cards display sponsor logos. Story sequences include sponsored interstitials with CTAs. Clubs run official hashtags. Premium access: Branded Predict-a-Result widgets, live probability displays for betting partners. Campaigns crafted with StatsPerform's Content Agency.
Monetisation Models
Licensing: Leagues/clubs pay tiered subscriptions. Advertising: Built-in ads via Opta Stories inventory. Premium: Deep-dive analytics and exclusive content. Data Sales: Aggregated anonymised insights. Commerce: Merchandise and ticket affiliate links in CTA cards.
Privacy, Consent & GDPR
Opt-in consent for all personalised data use. Private sessions and medical info excluded. Players review published stats. All handling complies with GDPR and regional laws. Role-based access, encryption, content approvals via club admins. Data deletion and opt-outs built into platform settings.
Campaign Strategy
Pre-season: Data audit, signup notifications. Regular season: Monthly highlights, fan challenges, weekly Wrapped. Mid-season: Mini Wrapped teaser, stadium activations. Post-season: Full launch within 48h, daily reveals, hashtag goes live. Post-launch: Evergreen content, social ads, retention campaigns.
Distribution: Social media (official accounts, #InterAIWrapped), app push/email, owned media (club sites), viral mechanics (referrals, leaderboards, percentile stats).
KPIs & A/B Testing
Primary KPIs: User adoption (DAU/MAU), session time, social shares/reach, card generation volume, sponsor CTR, ticket renewal lift, app downloads. Benchmarks: >50% fanbase engaged, >100M impressions in first week.
A/B tests: Share card design (minimal vs info-rich), narrative tone (friendly vs formal), push timing (post-game vs evening), gamification impact (quizzes vs static), sponsor CTA placement and formats.
12-Month Rollout
Phase 1 — Planning (Mar–May '26): Requirements, data integration prototype, UI/UX wireframes. Phase 2 — Development (May–Aug '26): Backend APIs, frontend apps, graphics engine. Phase 3 — Testing (Aug–Oct '26): QA, club pilot, feedback cycles. Phase 4 — Launch (Oct–Dec '26): Campaign kickoff, beta, global launch. Phase 5 — Scale (Jan–Mar '27): Analysis, more clubs/sports, feature expansion.
Inter AI Wrapped is designed to evolve from a feature into a cultural moment — leveraging StatsPerform's 14B data points to create the annual event every football fan, player, and club anticipates, engages with, and shares.